The Mailbeez Newsletter module represents a completely new approach to an integrated eCommerce newsletter function, offering store owners exciting new enhancements, and the ability to create personalized, intelligent email campaigns right from the shopping-cart's admin area.
Responsive Emails
In combination with the responsive template manager you are able to select a responsive email template for this module and adopt it to your design.
You can edit the text without any knowledge of html thanks to the visual editor. What are responsive Emails?
Sending an email newsletter from a standard install of any system variant of OScommerce is a very unappetizing task, which is why there has, in recent years, been a proliferation of 3rd party email newsletter subscribers who have provided the tools that most merchants wished their online shopping-cart system could provide. With the introduction of the Mailbeez Newsletter module, store owners finally have the tools to create email campaigns directly from their admin panel; campaigns that match those of feature rich 3rd party systems.
As a seamless integrated module, the MailBeez Newsletter Advanced Module has direct access to your customer's newsletter subscription setting. This allows you to send a newsletter campaign to all your subscribed customers without exporting or importing any data!
The process of creating and editing a newsletter is very easy: the intuitive visual editor allows you to create professional newsletters that display in the best possible manner across different email clients. In combination with the Responsive Template Manager you will also be able to create mobil-friendly responsive newsletters which will look great e.g. on your customers iPhone.
The open and conversion rates of your bulk mailings are strongly dependent on the sending email server. MailBeez allows you to either send the generated emails through your shopping-cart's host server's email function, an SMTP server of your choice, or the certfied email servers of our partner Newsletter2Go.
Thanks to the seamless integration of MailBeez with your shopping-cart system, the Newsletter Advanced module has access to all existing data. The built-in segmentation engine allows you to build customer segments based on purchase behaviour and other parameters, (geographic, demographic) to personalize your bulk mailings!
The powerful segmentation rules allow you to create a virtually endless number of targeted newsletter campaigns:
Upsell / Cross-Sell
Last year's 1-time holiday shoppers
season newsletters to all customers
welcome newsletter series
Product recall / warning email
Unified Contact Management for customers and prospects
Topics
[[$config_url]]
"Lists
Segmentation features
Customers
Prospects
Campaigns
Newsletters
Coupons
Reports
More Information
Newsletter can be sent either manually or automatically. With each run, the sending process will send the number of emails you configured as "chunk size". So you will need to run the sending process until the complete list has been sent.
Configuration example for automata sending:
Set up a cronjob (e.g. all 5 minutes), which exclusively will work on the newsletter modules::
wget -O - -q -t 1 <cronurl>\&module=mb_newsletter
chunk size:
100 emails
Simple throttling (additional module):
3600 emails per hour
The sending process will send out 100 emails per run, approx. one email per second. The Cronjob starts the sending process every 5 minutes (12 times per hour), so it will send out 1200 emails per hour.
Depending on your mailserver you can increase the sending throughput or you can decrease it.
Thanks to throttling and limiting the number of emails sent per run (chunk size), you can stay within the limits given by your hosting service or email server. Also, this helps to reduce the risk of getting flagged as a spam sender.
By default the list export contains following columns:
'id', 'email','firstname', 'lastname', 'blocked'
To extend these columns place a php file e.g. my_nl_export.php
in mailhive/common/local/
with following functions - you just need to implement the functions to add the required information for each recipient.
<?php
function mh_nl_export_addon_fields()
{
// define columns
return array('gender', 'zipcode');
}
function mh_nl_export_addon_content($recipient_id)
{
// retrieve data by columns
return array("g_$recipient_id", "z_$recipient_id");
}
For best operations we recommend following modules, which will enhance the MailBeez platform. So all other MailBeez modules will be enhanced.
To create and send responsive Emails you need to install the Responsive Template Manager:
Gambio GX2/GX3/GX4
Modified-Shop 1.x/2.x/3.x
ZenCart 1.3.x/1.5.x/2.x
osCommerce 2.x coupon system required
MailBeez.io API V2
{$config_url}
containing link to topics configuration webview{if $config_url}<a href="{$config_url}">Edit your Topic areas</a>{/if}
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